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Based on the Filipino context, what are the strengths and challenges for collaborating with local businesses to support corporate social responsibility for trauma-based initiatives?

A strength of collaborating with local businesses in the Philippines to support corporate social responsibility for trauma-based initiatives is the growth of interest and towards supporting populations in developing countries which provide incomes in addition to overall development (Nielson & Samia, 2008). These types of developments can also be a support to mental health, such as in the case of SAFFY (SAFFY, 2019).  However, challenges which are mentioned in Nielson & Samia (2008), and also in my talks with SAFFY, is the difficulty in selling products at local markets where they earn little for their products and be unable to reach a larger scale of consumers.

Other significant challenges are the lack of a country-wide system and structure to focus efforts on small local businesses rather than large corporations (Nielson & Samia, 2008). Furthermore, initial training in leadership and management, marketing, and having upfront capital are needed, in a somewhat ironic cycle, for a business to prove its viability and usefulness, upon which they may be able to gain additional funding such as from government programs or NGOs, but often the initial stages must come from the grit and pockets of the founders themselves. This can be challenging in areas where people are severely impoverished, and because of social-economical factors which perpetuate themselves and prevent the poor from moving up, many may struggle with appropriate education, or even basic literacy.

Another issue to consider is both the large amount of overseas workers who have been “exported” from the Philippines, due to lack of economic viability within their own country, causing the loss of these intelligent and hardworking individuals who could instead be participating directly in the Philippine workforce (Watt, 2015). In the Philippines, however, these workers are seen as heroes who sacrifice their desire to remain with their family in order to instead send back money which can support family members and also build the economy within the Philippines.

Furthermore, there is a large section of workers in the Philippines who constitute the informal sector (Ofreneo, 2013). These workers are not formally employed by a company, but often hustle in various capacities to earn a daily living, and do not pay taxes to the government. While these workers must certainly have strength of determination, creativity, and adaptability, many times they lack an organized network, additional funding, or the training to implement a movement from these informal skills to creating a viable business. Ofreneo (2013) argues that a “rights based’ approach to social protection, via the passage of protective labor laws for the vulnerable, is insufficient to secure such protection, given the weakness of the economy” (p.421). Therefore, policies and laws for these protections are not completely invaluable, but rather do not target the whole picture of needs to move the economy forward for these workers, in addition to addressing the social transformation and mental health needs of both individuals and communities who have undergone collective trauma.

A strength in the above regard is that there are already organizations which aspire to empower and build people up who might not otherwise have opportunities to do such, such as the work of SAFFY, Pakisama, and Solidarity with Orphans and Widows.  There is a definite need for these types of organizations, and it is inspiring to see their work carving out grassroots efforts to address the above problems, while simultaneously addressing implications and effects of longstanding, as well as immediate, trauma.

References

Nielsen, C., & Samia, P. M. (2008). Understanding key factors in social enterprise development of the BOP: A systems approach applied to case studies in the Philippines. Journal of Consumer Marketing, 25(7), 446-454. doi:10.1108/07363760810915662

Ofreneo, R. E. (2013). Precarious Philippines: Expanding informal sector, “flexibilizing” labor market. American Behavioral Scientist, 57(4), 420-443. doi:10.1177/0002764212466237

SAFFY. (2019). About Us. http://www.saffyinc.com/about-us/

Watt, G. (2015, September 13). BBC HardTalk on the Road in the Philippines . YouTube. https://www.youtube.com/watch?v=A0XUQa55OhI&t=504s

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